Art Direction, Email design, Digital assets
Journee is a women's fashion footwear brand that exudes elegance and sophistication. The Wedding Edit campaign focuses on the perfect shoes for every wedding role, from bride to bridesmaid to guest. This project aimed to enhance the charm of weddings while appealing to customers seeking high-quality, stylish footwear. Through a meticulous design process, I provided services including photo styling, email design, social media content design, choosing a color palette, and creating website assets. The result is a stunning campaign that captures the essence of wedding glamour and sophistication, making Journee’s Wedding Edit the perfect choice for all wedding occasions.
Color Palette
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Sage Whisper
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Champagne Toast
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Rose Petal
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Bridal Veil